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What products do you want to use for marketing this fall?

26Aug

Written by JR Shooter

The fall is coming, summer vacations are coming to an end, and a lot of people are realizing that they have to get back to the grind. Has your marketing suffered over the summer while you were slow? If it has, then now is the time to start getting ready for the big push. There […]

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Myth: Harvesting trees to make paper is bad Fact: It Benefits people & the planet

19Aug

Written by JR Shooter

At the end of a lot of people’s emails it says “consider the environment before printing this email”, I know it says it at the end of every email I send out. Now this blog post is not to say that everyone should print every email, and every page off of the internet they want, […]

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Myth or Fact…is Paper Making a Large Energy Consumer?

12Aug

Written by JR Shooter

In the past people have said that the factories that make paper are bad for the environment because of the amount of energy that they use. However, most people do not know that the majority of paper mills are actually self sufficient. The fact is that only 1.1% of global carbon dioxide emissions come from […]

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Myth or Fact? Is paper making destroying forests?

06Aug

Written by JR Shooter

There are many myths in the paper industry world, and it is important to know which ones are real and which ones aren’t. Throughout the years people have protested that printing is bad for the environment, and with each paper we print, we are killing more and more trees. But is this a fact, or […]

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Notebooks and Pens

29Jul

Written by JR Shooter

So, being a print broker, and it being summer, I came to the conclusion it is more important to push the items that sell in the summer. A lot of people are on vacation, and are not ordering large amounts of print for marketing right now because they think a lot of people will miss […]

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Knowing Your Customer

22Jul

Written by JR Shooter

When people ask us what we do as a broker, sometimes we have to explain that we are just like an insurance broker or a mortgage broker and we do the leg work for people to make sure they are getting the best bang for their buck. But as a print broker we are also […]

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Quality Artwork

16Jul

Written by JR Shooter

When you are sitting in your office, and wondering if you are going to pay an artist to create the artwork for your next marketing campaign, or you are going to design it yourself what are the various things that you should take into consideration? One of the major thing that are needed to keep […]

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The Business of Making Money

08Jul

Written by JR Shooter

What do you do when the summer hits, and many people go on vacation, so their business slows down, which causes your business to slow down? Do you sit at your desk and play facebook games? Do you cold call new customers? Do you sit on a patio drinking a beer not worrying about what […]

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Fonts Can Be Important

02Jul

Written by JR Shooter

When you receive an email, or a letter in the mail, and you look at it, if the font is too small, or too squished you can not read it, then what are the chances that you are going to throw it away? I would say 95%. As a printer, when I am given the […]

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Are You Comparing Apples to Apples

24Jun

Written by JR Shooter

When you are looking for new marketing materials and you want to make sure that you are getting the best price, the smartest thing to do is to go around and get several quotes so you know that you are not paying to much. So when you need a new set of business cards maybe […]

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